your website needs traffic!
Search Engine Optimisation is an online marketing method of increasing your website’s visibility for your chosen keywords and driving traffic to your site. Having a website is only of use if you receive traffic on a consistent basis.
If your practice name doesn’t appear in the search index, then think of how much traffic and potential custom that you’re missing out on from the internet. Why not let your website work hard for you by driving its own traffic from search engines with Internet marketing?
What we can offer
Does your practice appear in search engines when you search for particular treatments in your town? Does your website even appear if you type in your practice name? Thanks to our industry knowledge of search engine optimisation, here at Dental Design, 95% of clients enjoy first place rankings on the major search engine for one more key search terms. On average, clients receive between 5-10 patient contacts per month and in excess of 2500 page views – this could not be achieved without appearing prominently on the key search engines. What’s more, our traffic is directly from the FREE “Organic” listings in Search Engines.
Why use Dental Design?
Running an effective search engine optimisation campaign for a website is extremely time consuming and it requires specialist knowledge of the ever changing ranking factors that the major search engines use in order for a website to display in the search results. Dental Design has more than twelve years of SEO experience focusing and catering specifically for Dental Practices – we have the expertise and the required knowledge to run the SEO campaign for your website and get it ranking highly.
No one can claim to know what it takes to achieve top rankings on Google, but our 5 strong team of marketing graduates have over 30 years of Search Engine Optimisation experience and will bring this massive pool of knowledge to bear on your online marketing campaign.
Dental Design offer 3 tiers of Internet marketing; Classic, Classic + and Premier. For a detailed breakdown of the SEO packages we offer, please click here.
- Undertaking detailed Market and competitor analysis – Our SEO team will analyse the most suitable keywords and phrases that relate to your services and location and relate them to competitor performance. This process allows us to focus your search engine optimization campaign on driving the most traffic to your site through the chosen keywords and rank higher than your competition.
- Onsite Webpage Optimisation – The SEO team at dental design are google Adwords qualified and understand that the major search engines have 2 major goals: firstly to crawl and index over a trillion web pages and secondly to provide the most relevant websites based on a users query. In order for Google to think that a site is relevant to a search query, it has to have on-page optimization. Our on-page optimization service includes Keyword placement, HTML and Meta tag coding, internal linking structure and navigation design.
- Managing incoming link campaigns – Link Building is one of the most important search engine optimisation techniques in order to achieve and maintain a well ranked website. We will submit links to your site to the most important search engine and dentistry focused directories as ongoing campaign when working on your site. The result is higher rankings and more traffic driven to your website.
- Detailed website performance tracking – One of the most important parts of running a business is to track and analyze return on investment. The ability to easily measure ROI is a key benefit of search engine optimisation, and as part of your package we will provide regular reports highlighting visitor numbers, bounce rates, traffic sources and enquiry conversions amongst many others.