Tag Archives: PPC
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The Advantages Of Using Adwords For Dentists
Pay per click advertising is becoming common place in the world of online marketing, but what are the specific benefits of using this tool for dental practices? Here at dental design, we pride ourselves in our ongoing search engine optimisation … Continue reading
PPC myths
Seeing as a 4 strong group of employees (including our MD!) are currently studying for our Google Professional qualifications I thought I would do a blog on the top PPC myths that I’ve come across. I did my qualifications last year, … Continue reading
search engine marketing
What is Search Engine Marketing? The following article, although quite simple, proves to be a great help when explaining the different types of web marketing and search engine optimisation strategies and techniques available to use, for web designers, business owners … Continue reading
12 PPC landing page tips..
Creating effective PPC landing pages is essential to business success. Firstly great planning and critical review is necessary when compiling a PPC page, to ensure that you get the most from your page; there is no point having landing pages … Continue reading
Decreasing Bounce Rate – Tips for Writing Effective Web Headlines
What does Bounce rate mean? A websites bounce rate is the percentage of people or visitors that leave your website or landing page after only looking at the first page that is displayed, i.e. there is no further interaction from … Continue reading
google boost coming to the UK
The Google Boost service will be available to use in the UK over the summer. Initially trialled in some of the major US cities over the last few months, Google Boost allows businesses with a Google Places account to set up an automated … Continue reading
Attracting the Customer…
Many people believe that getting as many people as possible to view your website is the key to online success. The common misconception is that more traffic is certain to improve customers, sales etc. Although this clearly helps to increase … Continue reading
Google Launching instant preview for Adwords
It has emerged that Google is in the process of rolling out Instant Previews (small thumbnails that show when a user mouses over an ad) for all Google PPC ads. Up till now, the ‘instant preview’ feature was only available … Continue reading
seo myths
Search Engine Optimisation (SEO) is an art rather than a science and very few people know the exact algorithm Google and the other search engines work to. As a result, the world of SEO is filled with misinformation and falsehoods. In … Continue reading
Boosting Website Lead Conversion with PPC Landing Pages
The Majority of marketing experts these days will be using Pay Per Click (PPC) pages to advertise and promote their business, aiming to drive traffic and targeted prospects to their company’s website. The main aim obviously to generate as much … Continue reading
